The boom in the German gaming industry continues: significant increases in the number of German gaming companies and employees in 2021 are followed by further double-digit growth. There are currently around 786 companies in Germany that are involved in the development and marketing of computer and video games or in one of these two fields. This is 5% more than in 2021. These are the figures released today by game – the German Games Industry Association, based on data collected by gamesmap.de. A majority of these companies (392, down 3 percent) are active in both development and publishing. 358 game studios focus solely on developing games for PCs, game consoles and mobile devices. The number of these companies experienced particularly strong growth, up 14% compared to the previous year. The number of companies active solely as publishers is significantly lower, with only 36 such companies in Germany (up 13%).
The positive trend in the number of employees also continued, with the 8% growth of the previous year being followed by growth of approximately 3% in the main market. This brings the total number of people employed in game development and marketing in Germany to 11,242. The differences in growth rates underline how much the creation of many small companies is driving the current growth trend of the German games industry: while the number of game companies in the main market has increased by 26% over the past two years, the growth rate in the number of employees over this same period has been lower, at just under 12%. After a decline the previous year, the extensive gaming industry labor market has also recovered somewhat: the estimated number of people employed here rose by nearly 6% to 17,048. expanded includes those employed by service providers, retailers, educational institutions, media and the public sector connected to the gaming industry. In total, the German games industry therefore currently secures more than 28,000 jobs.
German games industry boom continues: 26% increase in number of companies in just two years shows Germany is on the right track as it strives to improve its attractiveness as a gaming site. Many of the positive impacts of the relatively new federal support program for the games industry have yet to show up in the statistics, as most games are the result of a multi-year development process. Even so, the growth in the number of companies and their employees already offers us evidence of the industry’s high level of confidence in the sustainability of this recovery, particularly if policymakers continue to make the decisions necessary to continue. down this road,” said Felix Falk. , general manager of the game.
Another year of strong growth for the German games market
The turnover of computer and video games and associated hardware is currently experiencing even stronger growth than that enjoyed by many companies and their employees: after a historic performance in 2020 with a 32% increase in sales, sales revenue in the German gaming market continued to increase significantly in 2021 with a total of approximately 9.8 billion euros in revenue generated from games, gaming hardware and fees for games. online gaming services, an increase of 17% over the previous year. Revenue from computer and video games increased by 19% to approximately 5.4 billion euros, due in particular to the increase in purchases in games and in applications. Revenue from games hardware also increased, by 18% in total to around 3.6 billion euros. Demand for gaming consoles and gaming PC accessories was particularly strong.
About market data
The gamesmap.de online directory continuously records developments in the German games industry. The game continuously calculates the employment situation in industry in Germany using detailed industry observations and research, as well as appropriate projections and expert surveys.
Market data is based on statistics compiled by the GfK Consumer Panel and data.ai. The methods used by GfK to collect data on the German digital games market are unique in terms of quality and global usage. They include an ongoing survey of 25,000 consumers representative of the entire German population regarding their buying and gaming habits, as well as a panel of retailers. The data collection methods provide a unique insight into the German computer and video games market.
game – the German Games Industry Association
We are the association of the German games industry. Our members include developers, publishers and many other gaming industry players such as esports event organizers, educational institutions and service providers. As co-organizer of gamescom, we are responsible for the world’s largest computer and video game event. We are an expert partner of the media and political and social institutions, and answer questions relating to market development, gaming culture and media literacy. Our mission is to make Germany the best gaming location.